Thursday, March 20, 2014

The monthly active users of WeChat was 355 million people as of the end of 2013, but QQ is still more welcomed than WeChat.

Yesterday, Tencent published the their performance reporting of 2013. And according to the reporting, the monthly active users (MAU) of WeChat was 355 million people as of the end of 2013 in total.











This report said the MAU increased 6% compared with the previous quarter, and it increased 121% compared with the same period last year. But they published only the total MAU number of WeChat, and they didn't published the breakdown of its number, for example the rate of China users and oversea.


And the other numbers that are related to social media are as follows:

- Monthly active users of IM (* It means 'QQ') were 808 million people.
(It decreased 1% compared to the previous period, and increased 1% compared to the year-earlier period.)

- The number of the peak simultaneous online IM was 180 million people.
(It increased 1% compared to the previous period, and increased 2% compared to the year-earlier period.)

- Monthly active users of Qzone were 625 million people.
(It increased 0.3% compared to the previous period, and increased 4% compared to the year-earlier period.)


This reporting said that the monthly active 'smartphone' users of QQ was 426 million as of the end of 2013. This number is larger than WeChat, so it may be said that QQ is still welcomed more than WeChat in China.











Few days ago, China's central bank demanded that payments made by scanning a bar code with mobile devices be halted, hitting the payment arms of Internet companies Tencent Holdings Ltd and Alibaba Group Holding.

We have to keep watching there will be what kind of influence for WeChat, QQ and their business.


Source => The performance reporting by Tencent (PDF)